Mert is a digital savvy marketin leader with business management experience in a world class FMCG company followed by consultancy in digital transformation, digital marketing, data & analytics and e-commerce.
He frequently works with senior leaders of organisations (CEOs, CMOs and CSOs) and help them grow their business by offering strategic guidance on digital transformation, customer experience, and strategic innovation. Using various proven methodologies across the fields of strategy consulting, design thinking, innovation management, marketing, technology, and data analytics, I guide them to be more data-driven, while innovating around their customers’ behaviors and needs.